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Carolina Panthers

Successful season for Kids Club, Little Purrs Newborn Club


This season, the Carolina Panthers created unforgettable memories for the team's youngest fans – the Carolina Panthers Kids Club and Little Purrs Newborn Club members.

In addition to their annual membership packets, Kids Club members enjoyed a variety of other fun activities, including opportunities to enter their drawings and poems into the Roar magazine, chance to win an autographed mini helmet and even attend a private movie premiere.

Kids Club members, ages 3-14, had the chance to win an invitation to multiple events throughout the year. One of the most exciting events of the season, the inaugural Kids Club helmet walk, took place during Training Camp Kickoff in July. Randomly selected members were chosen to enjoy the festivities at Wofford College and carry a player's helmet as they walked together onto the field for the first practice. Selected Kids Club participants sported their Dannon Kids Club shirts as they anxiously awaited their big moment to walk onto the field. Members had the chance to interact with their individual player and watch practice from an exclusive viewing area, leaving them with memories that they will not soon forget.

Numerous Kids Club members were also given the unique opportunity to cheer for the Panthers in the team tunnel at Fan Fest. Families from as far as Pennsylvania attended the event for a once in a lifetime experience. It was a turnout representative of the club itself, which has members across the United States and around the world. Kids and their families enjoyed the entertainment from Sir Purr, Black and Blue Crew and the TopCats, and the look on each child's face as his or her NFL heroes high-fived them on their way to the field can be summed up in one word: priceless.

The Kids Club continues its efforts to introduce young fans to the exciting world of Panthers football. The success of the Kids Club ultimately led to the creation of an additional membership club – the Little Purrs Newborn Club, which spotlights the littlest of Panthers fans. Newborns to children three years of age are invited to join the program which launched in July 2016.  In only a few short months the club has grown to hundreds of members. Membership packets containing age-specific items ensure that every Little Purrs child can show off his or her Panthers pride.

This past December, the Newborn Club hosted the first Little Purrs Holiday Photo Experience event. Selected families of Little Purrs members were invited to Bank of America Stadium for a morning full of fun, featuring a behind-the-scenes stadium tour with visits to the team locker room, weight room and the tunnel leading to the field. Attendees also had the opportunity to take a family photo inside the team locker room and with Sir Purr in front of the large Panthers' holiday tree. Guests enjoyed refreshments, raffle drawings and goodie bags from partners Harris Teeter, Dreft and Pampers. Each Little Purrs member also received a personalized Little Purrs snow globe to be used as the "purrfect" frame for their one-of-a-kind holiday photos.

The Panthers are overjoyed with the success of both membership clubs during the 2016 season and are looking forward to expanding even further in the future. Enroll today and stay tuned for even more exciting opportunities in 2017.

To sign your child up for the Carolina Panthers Kids Club or Little Purrs Newborn Club, visit the Kids Club and Little Purrs page or email us at or for more information.

View photos from Carolina Panthers Kids Club and Little Purrs Newborn Club events.

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